Search Engine Optimization (SEO)

SEO is a complex process for improving the volume and quality of traffic to a website. One such approach is aimed at search engines via "natural" ("organic" or "algorithmic") search results. Typically, the earlier a site is presented in the search results, or the higher it "ranks," the more searchers will visit that site.

As an internet marketing strategy, SEO considers how search engines work and what people search for. Optimizing a website involves editing both content and code to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines.

Subvenio Technologies has designed a search engine optimization service to increase the exposure of your business website to your target market while boosting the site’s ranking in the ever growing important search engine world.   This service can be implemented during the creation of a new site or while updating an existing one.

We will only follow ethical search engine optimization procedures.  Our goal is to work with the search engines not to trick them.  We will be using a scientific method as well as a common sense approach to work on improving the relevance of your site in relation to what your customer will be searching on.

 

·     Target Audience and Company Goals – We will work with you and your staff to identify the needs and goals unique to your business and industry.  We will seek to identify your target audience and website objectives.  In addition, we will offer suggestions on how to use your site to its fullest potential.

·     Keyword Key Phrase Research – We will perform extensive keyword and key phrase research to determine the best possible words and phrases for your website.  This research will lead to suggestions on how to make content changes to better target your audience and increase the likelihood of a better ranking within the hundreds of search engines on the internet.

·     Updating Your Site – We will make content changes to your website to the body of each page and to other on-page elements.  We will strategically weave the top keywords and phrases that we identify for your business and industry into your site, always working towards ever increasing your ranking within search engines. We will incorporate ALT TEXT into the design of your graphics.

·     Site Structure Recommendations – We will identify changes that can be made to your site structure or page layouts that can assist in boosting the ranking of your site. We will construct a sitemap and submit it and the rest of your entire site to search engines on a regular basis.

·     Link Building - We will build a network of links that point to your site which will give it a better rating in the eyes of search engines.

·     Training and Consulting - Throughout the duration of your service with Subvenio Technologies, we will offer suggestions and reasons for the proposed changes as well as the benefits of making these changes

 

 At Subvenio Technologies we are committed to pushing the envelope of both technology and practice and keeping your business and ours forging ahead into the 21st century and beyond.